Digital technology with Internet information technology as the core has gradually become a new ecological condition for a community with a shared future for mankind，Greatly liberated the production and dissemination of information，Profoundly affects people’s daily lives、Working mode、Social interactions and even thinking patterns。In the field of public welfare and charity，Digital technology, especially the Internet、Big data、Cloud computing、Artificial Intelligence、The development of blockchain, etc.，Provides new technology for the development of charity、Tools and Solutions，Philanthropic concepts and participation methods for the public，And project management for charitable bet365 bonus code indiana、Execution and dissemination bring huge impact。“Internet + Charity” is unstoppable，As of November 2021，The Ministry of Civil Affairs has selected and designated three batches of 30 Internet fundraising information platforms，Opening up a new field for the development of charity。Internet charity achieved “double tens of billions” in that year，Over 10 billion clicks、Follow and participate in Internet charity and nearly 10 billion yuan in Internet fundraising。The scale of Internet fundraising increased from 2.5 billion yuan in 2017 to 10 billion yuan in 2021，Increased nearly 4 times，The average annual growth rate is as high as 42.75%。

Tencent Charity、Alibaba Public Welfare、The rapid development of Internet charity platforms such as Shanghai Lianquan，Has a huge impact on traditional charitable bet365 bonus code indiana，Provides a platform for rapid growth for relevant stakeholders。Although in the course of charitable practice，Platform charity operation model is rapidly evolving and expanding，However, the theoretical circles still pay insufficient attention to its development, evolution and construction logic，Ignores the paradigm transformation characteristics and theoretical mechanism of platform charity as a form of charitable organization，The impact on the transformation of charitable bet365 bonus code indiana and even the evolution of a new charity paradigm are rarely discussed。

In fact，Platform charity seems to have surpassed the attributes of technical platforms，And constitute the practical trend of new charity organization forms。We need to return to platform charity itself，Analyze how digital technology promotes changes in charitable bet365 bonus code indiana and what content and characteristics they present when promoting changes in charitable bet365 bonus code indiana，On this basis, explore the process and form of mutual construction between digital technology and charitable bet365 bonus code indiana，And discuss platform charity bet365 bonus code indiana。

　Digital technology empowers charitable bet365 bonus code indiana

Charitable bet365 bonus code indiana as the development carrier of charity，Rapid development in charity、Plays an increasingly important role in promoting the third distribution and social harmony。However, charitable bet365 bonus code indiana often face a low level of professionalism in practice、Insufficient recruitment and operation capabilities、Insufficient credibility and many other problems，Leading internal management capabilities of charitable bet365 bonus code indiana、It is difficult to achieve breakthroughs in resource acquisition and utilization capabilities and social influence capabilities。The various difficulties faced by charitable bet365 bonus code indiana force them to actively or passively apply digital technology tools to assist themselves in solving problems。

Achieving efficiency optimization and capability improvement is an important driving force and original goal for all types of bet365 bonus code indiana to apply digital technology。In the field of public welfare and charity，Internet charity or digital charity as a new charity model，It is a public charity entity that innovates based on digital technology、Solving social problems、Broaden the ways for public participation and awareness of public welfare。The Internet and other digital technologies are used as intermediaries to integrate into charity and be used in all aspects of the operation of charitable bet365 bonus code indiana，Such as brand building and communication、Fundraising、Project Management、Openness and transparency, etc.，Help charitable bet365 bonus code indiana crack down on low professionalism one by one、Difficulties such as insufficient fundraising and operation capabilities and low credibility，Promote charitable bet365 bonus code indiana to better fulfill their mission、Provide better services、Achieve greater social impact。

The increase in digitalization has caused organizational changes to evolve from empowerment to “enabling”，Digital technology-driven organizational change has become an important manifestation of technology “enabling” in the digital era。Compared with organizational entities such as enterprises and governments，Charitable bet365 bonus code indiana are limited by resources，It is difficult to follow the path of progressive digital transformation with high investment by enterprises and governments。In addition，Charitable bet365 bonus code indiana try to solve social problems that are difficult or even impossible for enterprises and governments to solve based on the trust of the public，Their products and services often face severe double agency problems。How do charitable bet365 bonus code indiana maintain multi-stakeholder information interaction in the process of promoting organizational change、Perform duties efficiently and with a sense of responsibility，faces more difficult issues than the government and enterprises，For example, how to overcome cost challenges、Matching donor care and recipient appeal、Balancing the mission of charitable bet365 bonus code indiana and management performance、Coordinate the economic goals of technology companies with the public value of charitable bet365 bonus code indiana, etc.。In this context，Seeking organizational change and institutional mechanism innovation have become effective ways for charitable bet365 bonus code indiana to successfully ride the digital transformation "train"。

　　Digital technology drives changes in charitable bet365 bonus code indiana

Digital technology is generally defined as information、Calculation、A combination of communication and connectivity technologies，Such as social media、Mobile device、Big data、Artificial Intelligence and Cloud Computing。Digital technology not only improves the operational efficiency of charitable bet365 bonus code indiana，Also triggered broader organizational structural changes。This change helps charities rethink their culture、Process and structure，To better adapt to the needs and opportunities of the digital age，Help it better achieve its mission，Increase social influence，And respond more flexibly to environmental changes and problem identification。

The relationship between digital technology and charitable bet365 bonus code indiana is not a one-way empowerment process，Especially under the advocacy of “Technology for Good”，The practical and governance needs of charitable bet365 bonus code indiana have also become one of the important factors in regulating digital technology。Present，The dimension of the impact of digital technology on charitable bet365 bonus code indiana transitions from technological empowerment to organizational change，Charitable bet365 bonus code indiana are looking for the best organizational form in the two-way interaction with digital technology，To cope with the rapidly changing public welfare environment。

First，Technological empowerment conducts early exploration of charity model innovation in the digital era，Promote the interactive adjustment of digital technology and the organizational structure and operating mechanism of charitable bet365 bonus code indiana，Laid the foundation for the reshaping of charitable bet365 bonus code indiana and innovation of rules。Technological empowerment puts forward higher standards for charitable bet365 bonus code indiana，Leading charitable bet365 bonus code indiana to efficiently match charity demand and supply、Accurate management application charity data、In the process of flexibly adjusting the department’s position structure，Having to face technology application and original organizational goals、Conflict between process and structure。Digital "disruptive power" that breaks the existing behavior patterns of charitable bet365 bonus code indiana is quietly taking shape，Triggered changes in organizational structure，Charitable bet365 bonus code indiana therefore enter the organizational unfreezing stage。

Secondly，Charitable bet365 bonus code indiana actively formulate digital charity strategies and digital transformation strategies with a "both internal and external" attitude，In response to digital “disruption”。On the one hand，Charitable bet365 bonus code indiana seek organizational changes and institutional mechanism innovation，The key is to use digital technology to achieve technological empowerment，Have a stronger understanding of the environment and objective conditions in which the organization operates、Judgment and control ability。On the other hand，Charitable bet365 bonus code indiana overcome lagging awareness、Solid thinking pattern、The inertia of insight caused by the inertia of learned knowledge、Cognitive inertia and intellectual inertia，Accelerate the “thawing” of traditional charity organization structures。Finally，Charitable organization in organizational structure、Organizational capabilities and organizational strategies meet the challenges of organizational change。The interaction between organizational elements and technical elements promotes the digital transformation of charitable bet365 bonus code indiana，Achieving organizational change，Charitable bet365 bonus code indiana enter the stage of organizational change。

Finally，In the field of public welfare and charity，The application form of digital technology in charitable bet365 bonus code indiana ranges from office automation to online charity service platforms to the current digital transformation of charitable bet365 bonus code indiana，The scope of application ranges from internal "information technology" to external "digital +" to "digitalization" that considers both internal and external aspects，Digital technology has gradually evolved into an irreplaceable organizational element in the transformation of charitable bet365 bonus code indiana。When digital technology enters charity bet365 bonus code indiana and runs successfully，Charitable bet365 bonus code indiana give different meanings to digital technology and strengthen the characteristics of digital technology and charitable bet365 bonus code indiana，Digital technology has become an object of management and institutionalization for charitable bet365 bonus code indiana，Then becoming part of the charity structure。further，The practical and governance needs of charitable bet365 bonus code indiana have also become the driving factors for the update and iteration of digital technology，Leading digital technology to continuously develop and innovate in the direction of “technology for good”。

In reality，The impact of digital technology on charitable bet365 bonus code indiana will not stop at organizational innovation，The rise of platform charity bet365 bonus code indiana indicates that "charity changes" are gradually becoming a reality。When digital technology is rooted in social bet365 bonus code indiana，As a form of productivity, it determines the nature of the form of social organization、Change direction and development trend，It will not only affect the link relationship between various elements within the organization，It will also innovate the interaction models and rules between bet365 bonus code indiana，Thus subverting the current rules of charity operation。Beyond the charity organization itself，The mutually constitutive relationship between digital technology and charitable bet365 bonus code indiana is also shaping a new charity ecology，Especially when the subjectivity and value of technology become charitable value、Charity、Charity subjects and important factors influencing the change of charity model，Different dimensions of philanthropy will present new features and content。This new feature and content brings about improvements in charity efficiency、Expanding charitable influence、Improved charity credibility、Extensive charity cooperation and other opportunities，But the attendant risks and problems such as "lack of empathy", "digital flooding", "digital empire" and "digital trust" dominated by technological logic are like the "Sword of Damocles" hanging over charity.，Always warn charitable bet365 bonus code indiana to make good use of digital technology and their public welfare responsibilities。Charitable bet365 bonus code indiana are the basic unit and the most active subject of charity，How to respond to changes in the “rules of the game” and participate in the formulation agenda of the “rules of the game”，Is the focus of future development of charitable bet365 bonus code indiana。In addition，When a charity organization is unable to properly apply digital technology or the application results deviate from the expected trajectory，How should the government guide and discipline charitable bet365 bonus code indiana to change，Will become an important topic in social governance research in the digital era。

　　(The author is the Executive Dean of Yingxian bet365 bonus code indiana College of Zhejiang Gongshang University、Professor；PhD candidate at Yingxian bet365 bonus code indiana College of Zhejiang Gongshang University)