From a global academic context，The "life-oriented turn" trend of contemporary app bet365 download is profoundly affecting the existing discourse pattern in the fields of app bet365 download and art。From the Chinese context，Since the beginning of the 20th century, the concept of Western aesthetic disciplines has been relatively systematically accepted，“app bet365 download to life” has become an important topic of heated discussion in academic circles and society，More than a hundred years of history。Since the 1980s, Chinese academic circles have formally proposed the proposition of "life app bet365 download"，By the beginning of the 21st century, "life app bet365 download" had appeared on the stage of aesthetic history in the form of a theory for more than ten years。The empirical gains and losses have been sorted out by scholars，However, there is still little discussion in the academic circles on the ideological and historical background of the historical appearance of life app bet365 download。Therefore，It is necessary to explain and reflect on this issue in detail，Only if you understand the trend of contemporary app bet365 download towards life，Only in this way can we more clearly see its value and significance in the current context。

"Life-oriented turn" is the inherent need of contemporary aesthetic research itself。After human society has experienced the baptism of "post-industrial" civilization in the second half of the 20th century，Especially after entering the information society，Traditional app bet365 download, which has been doing speculative research in the ivory tower before, is difficult to respond to the emerging new problems according to its inherent thinking，The conceptual foundations such as "aesthetic non-utilitarianism", "other shore posture" and "grand narrative" that traditional app bet365 download relies on have begun to fail partially or even in whole。So，Some scholars put forward: "Compared with other disciplines，app bet365 download need to return to the living world to reconstruct，This is determined by the nature of the subject of app bet365 download。”

The academic theoretical app bet365 download represented by Kant starts from the concept of "aesthetic disinterest"，Trying to combine sensual desires、Ethical and cognitive components are excluded from aesthetic activities，This has to a considerable extent led to the separation of the intrinsic connection between aesthetic activities and daily life。The elite theoretical app bet365 download, which is deeply influenced by the concept of "aesthetic disinterest", has always had significant limitations。The first is the limitation of research interest。Objects with the pyrotechnics of life are considered impure、Second-level content，As a result, the subjects of research are often limited to those works of art recognized by the upper class、Buildings and the like。This kind of app bet365 download carries a profound imprint of elitism，Implicit in a set of hierarchical concepts used to distinguish people and their values: life is inferior to art，The people are inferior to the elite，Sensory cognition is lower than aesthetic judgment；There are grades even in the senses，Sight and hearing are considered clean、Pure，And touch、Taste is unclean、Full of lust。This kind of self-imposed limitation pushed the past app bet365 download into a small and cramped field，It is increasingly difficult to respond to increasingly complex and rich contemporary aesthetic issues，Ultimately prompting a "life-oriented turn" in contemporary aesthetic research。Contemporary emerging aesthetic trends and schools are mostly related to this trend of aesthetic life，Or its refinement and extension，Research on the app bet365 download of creation、Research on Atmosphere app bet365 download、Fashion app bet365 download、Casual app bet365 download, etc.；Or there is an inherent logical connection with it，such as cultural research、Body app bet365 download、Environmental app bet365 download、New technology app bet365 download, etc.。Practical app bet365 download that focuses on basic theoretical research、Schools such as life app bet365 download originally have a homologous relationship with life app bet365 download，In the process of deepening its development, it also actively tries to respond to practical concerns through life-oriented transformation。It can be said，The return of app bet365 download to the context of life has almost become a basic consensus among researchers involved in this aesthetic shift。

Social demand is the external driving force for the “life-oriented transition”。In contemporary society where the aestheticization of life and the aestheticization of life are intertwined，From the general public to academics, there is an urgent need for an aesthetic theory that can provide corresponding theoretical and spiritual resources to face real-life problems。The contemporary process of “aestheticization of daily life” that is increasingly deepening makes “clothing、Food、Stay、OK” These contents that were not originally paid attention to by academic app bet365 download come to the forefront。As app bet365 download become ubiquitous，So when people face the complicated aesthetic phenomena in daily life，It is natural to expect the academic community to launch corresponding interpretive theories。

In such a social atmosphere，In contemporary aesthetic research, the "excess" and "shortage" of theories appear at the same time。On the one hand, after the end of the “aesthetic craze” of the 20th century，Theoretical app bet365 download is increasingly fading from public view，To some extent, it has gradually become a relatively closed subject research "within the academy"。On the other hand, with the continuous deepening of the aesthetic trend of global life since the 21st century，Society is increasingly eager to obtain academic support from app bet365 download，So that you can think about it as yourself、Discursive basis for judgment and expression。Visible，The so-called "theoretical excess" is not really excess，But there is a mismatch between the "supply side" and the "demand side"。The reason for “excess”，It’s because the theoretical community still produces theory according to the existing model，Proposed concept、Opinions are in danger of deviating from realistic needs。A large number of aesthetic issues closely related to life that emerge in reality require a complete set of relative systems、Strict aesthetic theory to analyze and explain，Especially the ability to explain specific areas，Such as fashion aesthetic issues in urban life、Consumerism Problem，And the physical aesthetic issues involved in specific performing arts。Also，With the advent of the era of artificial intelligence，With mobile Internet、The app bet365 download of electronic games and other related technologies have given rise to various new aesthetic issues。Facing so many new problems，Thinking about using aesthetic theories from decades or even centuries ago to cope with the increasingly difficult situation。

The mismatch between the supply side and the demand side of aesthetic theory，Forcing the academic community to reform traditional app bet365 download、Building a new aesthetic。On the one hand, "creative transformation" of classic theories；On the other hand, new theories are introduced to adapt to the requirements of "innovative development"，Continue to enrich and improve the aesthetic theory of life，Construct a life app bet365 download system with rich connotations and sufficient interpretive power。So，In the context of “the life-oriented turn of app bet365 download”，The appearance of life app bet365 download is a natural thing。

The “life-oriented turn” of contemporary app bet365 download should be wary of the problem of “aesthetic generalization”。Contemporary app bet365 download in the process of "life-oriented turn"，Expanding the scope of aesthetic research with the times。Daily life provides far richer app bet365 download than the realm of pure art、Broad extension space，Also provides more depth、Rich realistic background。However，Daily life itself also inherently contains various risks that may lead to aesthetic alienation and spiritual sinking，The aestheticization of daily life often makes many objects that do not actually have aesthetic quality、Phenomena brought into the aesthetic realm，This leads to the problem of "aesthetic generalization"。

“app bet365 download” has multiple levels in real life，Having a “deep aesthetic” with more sufficient aesthetic attributes，There are also many quasi-app bet365 download mixed in、“Shallow app bet365 download” of non-aesthetic factors。For example，Classic reading as a “deep aesthetic” activity，Enables participants to explore the rich and complex spiritual world of human beings，Experience the intertwining、The aesthetic pleasure and pain that promote each other，Thus gradually achieving the sublimation of the soul and the improvement of the realm。In comparison，Watch online dramas、Listening to pop music and other "shallow app bet365 download" mainly undertake the task of providing people with entertainment。The main problem caused by "aesthetic generalization" is that it ignores the differences between different levels of app bet365 download，Categorizing appreciation activities that include "shallow app bet365 download" in daily life as aesthetic activities that require the support of "deep app bet365 download" without discrimination，Erase the core difference between the two。Actually，Although there are overlaps and interactions between the two，But with different functions，Responsible for different areas。Appreciation activities in daily life are not directly equivalent to aesthetic activities，Some appreciation activities for specific objects have a similar aesthetic appearance，But it does not have sufficient aesthetic connotation。For example，Certain luxury goods appreciation activities driven by consumerist purposes，Although the object of appreciation has aesthetic factors，But app bet365 download is only a subsidiary in the whole process、Foil status。Such objects of appreciation in daily life can and should be regarded as objects of aesthetic research，But it must be examined from a critical perspective。

In short，We need to maintain a delicate balance between app bet365 download and daily life，We must take the initiative to embrace life with an aesthetic attitude，At the same time, we must dialectically criticize the negative factors hidden in daily life。When app bet365 download turns to life，It is necessary to avoid falling into the wrong path of self-dissolution，At the same time, we should use this as an opportunity to achieve new development，Provide useful assistance in constructing aesthetic theory in the new era。

　　(This article is a phased result app bet365 download National Social Science Fund project "Research on the Modern Interpretation of Traditional Chinese Imagery Theory" (20BZX131)

　　(The author is a professor at the School of Art and Design, Yangzhou University)