Compared to Oracle，The graphic nature of "Bashu Picture Language" is more obvious，As a symbolic example of early word creation，It helps to present the evolution of different branches of the Chinese character genealogy from a more three-dimensional dimension。Combined with cultural archaeological conditions，bet365 score generally believed that the Bashu language is the product of a cultural community formed by the fusion of many brother ethnic groups，This makes Bashu Picture Language an excellent example of symbol fusion evolution。These two characteristics，Ling Bashu symbols have dual value as Chinese semiotic objects。

"Bashu Picture Language" is also called "Bashu Symbols" and "Bashu Characters"，is from the 1920s，Patterns on bronze vessels successively unearthed in the Sichuan Basin、Govern、General name for seal symbols。“bet365 score recognized by researchers that Bashu writing is an ‘ancient writing’，And the characters of our country’s pre-Qin Dynasty，In addition to Chinese characters, only Bashu characters can be determined。” Many studies in recent years have shown that，Bashu pictorial language has a certain relationship with ancient Yi characters。No matter how the text categories of Bashu Picture Language are defined，bet365 score self-evident that the advancement of its research is of great value to the genealogy of Chinese writing culture。

　"bet365 score" and its semiotic attributes

From the perspective of symbolic structure，There are many pictographic symbols in Bashu language，This is also the reason why bet365 score named "Picture Language"。Classified according to the 272 types of symbols collected so far，Can be roughly divided into humanoid forms、Animal form、Plant form、Object shape、Architectural shape、Six categories of geometric shapes。Among them，"12 types of humanoid symbols、26 types of animal symbols、There are 33 types of plant symbols、31 types of artifacts、There are 20 types of architectural symbols”。However，Bashu pictures are not completely pictographic，Many of them are more abstract，It can no longer be identified simply by pictograms。

About the phonetic characteristics of Bashu Picture Language，There is also controversy in academic circles: Qian Yuzhi speculated from the relationship between Bashu symbols and ancient Yi script，These icons may be a type of pinyin writing more than 2,400 years ago；Tong Enzheng thinks from the text structure，"This kind of text is square text，Not pinyin words，Go straight instead of sideways。bet365 score the same as Chinese characters，Should fall within the scope of ideograms”。In addition，Most of the Bashu symbols discovered so far are single symbols，No linking structure or syntactic relationship，Can be judged from language logic，The meaning is object-directed；Combined with it, it mainly appears on bronze objects with higher casting costs，It can also be speculated that it may have a strong symbolic nature。

Comparing to Oracle，The graphic nature of "Bashu Picture Language" is more obvious，As a symbolic example of early word creation，It helps to present the evolution of different branches of the Chinese character genealogy from a more three-dimensional dimension。Combined with cultural archaeological conditions，bet365 score generally believed that the Bashu language is the product of a cultural community formed by the fusion of many brother ethnic groups，This makes Bashu Picture Language an excellent example of symbol fusion evolution。These two characteristics，Ling Bashu symbols have dual value as Chinese semiotic objects。

　The traditional bias of Western linguistic semiotics and the possible supplement of bet365 score symbols

Ideographic symbols represented by Chinese characters，has always been prejudiced and even stigmatized in the Western tradition。Hegel thinks，The Pinyin language is more in line with the requirements of reason in its own way...while the hieroglyphic language is only suitable for a nation like China whose spiritual culture is in a stagnant state；Rousseau believes that，Chinese characters are the second stage that is only more advanced than the most primitive drawing of objects，Alphabetic characters correspond to civilized society and order。Saussure, one of the founders of modern semiotics，Defines the scope of his linguistic semiotics research as "the phonetic system with the Greek alphabet as the original type"。The above prejudice，In fact, bet365 score "linear symbolic Darwinism" rooted in Western cultural centrism，bet365 score contrary to the "diversity" nature of culture。In academic and historical dimensions，This "linear symbolic Darwinism" ignores a basic fact，That is, Eastern and Western cultures are in two different evolutionary systems。In symbolic form，They are embodied in the difference between writing civilization and phonetic civilization，And rooted in their respective cultural beliefs。

And in Eastern China，Voice is not a great power。The so-called birds have their own words，Beasts have animal language，In the eyes of ancient Chinese，This is a natural thing。A symbol that gives humans transcendent power，Clearly points to “text”——Cang Jie wrote the text，Tian Yusu，Ghosts cry at night。Zhang Yanyuan explained，“Creation cannot hide its secrets，But gods and ghosts cannot escape their form”。The above explanation is also the earliest source of the theory that "calligraphy and painting have the same origin"。This reflects，The image rationale in the Chinese writing symbol system is rooted in the occurrence and evolution of characters，bet365 score greatly different from the linguistic symbol system of Western civilization which is the phonetic language system。

Saussure’s linguistic symbol system that is not incorporated into the rationality of images，Narrow in scope of objects，The universal validity of its theory is also limited by this。The logical-rhetorical semiotic model of Peirce, another founder of modern semiotics，bet365 score makes up for the bias of the former to a certain extent in terms of theoretical structure，But as a kind of "logic"，bet365 score hardly involves specific cultural objects。This way，Making semiotics a kind of "symbolic formal logic"，Lacks in episodic and culturally specific examples。

How to make theoretical logic universally valid，Enrich with specific cultural objects，Is one of the important directions of today’s semiotics。Currently，General image semiotics booming in Western academic circles，This is the embodiment of this kind of effort。However，"General image" is expanded in the category of "non-verbal"，This leads to the formation of two huge asymmetric systems of "language" and "non-language image symbols"。I have to say，General image research is certainly important，But bet365 score does not constitute a symmetrical complement to the missing category of Saussure's "linguistic sign" - the missing "image justification" and text research in linguistic semiotics have still not been effectively compensated。

From this，Looking for a system with complete formality，Also retains highly rational cultural symbol samples，Looking at the entire history of human civilization，Chinese language and writing are undoubtedly exemplary。However，Oracle bone script is a relatively mature writing system，The rationality of its image has been highly systematized in syntax。Relatively speaking，Single symbol characteristics of Bashu symbols，Just so that bet365 score may retain clearer image rationale characteristics，Excellent complement to Oracle。

　　From theoretical construction to bet365 score self-confidence: semiotics and its aspects of China’s path

Ancient Greek logic and rational tradition，It has been well inherited in the modern Western semiotic model: whether bet365 score Saussure's "structural symbol" or Peirce's "logical rhetoric"，Just different branches of this lineage。Looking at Eastern China，Whether bet365 score the "Book of Changes" which is regarded as the first set of symbolic expressions of human experience，bet365 score also a Chinese “famous school” that explores names and meanings almost at the same time as the ancient Greek Stoics，None of them occupy a place in the basic model of semiotics today；The Chinese character symbols mainly discussed in this article，It has been severely marginalized in the semiotic system dominated by Western phonetic centers。

China in modern times，With the decline of the feudal empire and more than a hundred years of foreign invasion，Some intellectuals influenced by Western Enlightenment ideas accept the bias of the voice center，Putting the blame for the root causes of backwardness on culture，Even directly target text symbols，Carry out a Latinization movement that attempts to abolish Chinese characters。Imagine if the movement to remove Chinese characters is successful，The breakage it will cause will exceed the damage of any cultural relics。Droken artifacts are valuable，But they are nothing more than relics of past cultural lifestyles，And written symbols lasted for thousands of years，bet365 score the living culture that connects the entire Chinese civilization。Eliminate symbolic differences to embrace globalization，bet365 score by no means an inevitable option for a country’s cultural development。France has been using French as its official language since King Francois I issued a decree in 1539，Efforts to defend and promote the French language have persisted for more than 400 years。The Chinese writing system carries the cultural life of Eastern China，And its unique appearance that is different from the West。In the equalization of information caused by information globalization，Cultural identity is gradually eroding，Literal and linguistic symbols are important symbols in constructing cultural identity。

In summary，From the three-dimensional genealogy of Chinese characters including Bashu Picture Language，To construct cultural semiotics based on image rationale，Not only helps to present the genealogy of Chinese writing civilization in a three-dimensional way，bet365 score will also help to build a Chinese semiotic theoretical system that is different from the Western phonetic system。

(The author is the chief expert of the National Social Science Foundation’s major project “Research on the Symbol Genealogy and Humanistic Communication of bet365 score Illustrated Language”、Professor of Sichuan University)