Chinese Social Science Press, Comrade Zhao Jianying of China Social Science Press more than 130 articles from 2008 to 2020、Book Review、Work Report and Key Book Planning Record，Published in the name of "expression and dissemination of thought -the essence of academic publishing"。Put this book from Comrade Jianying on the background of the reform and development of China's publishing industry.，From this, we can see that a generation of publishers' thinking and practical trajectory of China's thinking and practical trajectory of China from publishing power，This book is also a historical testimony of this process。The author has thought in the following aspects、With innovation、There is practice，Reading for comrades who are worthy of academic publishing。

One，This book has made in -depth thinking and active exploration of the essence of academic publishing and how China promotes the prosperity of academic publishing。Academic Publishing has an important position in the publishing industry，is the core section of the publishing industry。How to do a good job of academic publishing，is a very important subject。For the "head" of an academic publishing house，It is a big challenge，is a test of its wisdom and ability。China Social Science Press is one of the most influential academic publishing houses in my country，In the publishing practice of more than ten years，As the "head of the agency"，Zhao Jianying explores academic publication with philosophical thinking，It provides valuable reference for publishing peers。

Do a good job of academic publishing，First of all, you need to answer what is academic publishing，What is the contradiction or crux of academic publishing。Comrade Jian Ying summarizes the essence and mission of academic publishing with "expression and dissemination of thoughts"，Novel and unique。The essential function of published is to spread knowledge、Pass information、Inheritance civilization，Knowledge from ancient and modern Chinese and foreign、Thought to improve people's quality，Promoting social progress。Comrade Jianying thinks，Thought is the most originality in human civilization、The most core、The most sophisticated part，So，As an expression and communication thought、Academic publishing that promotes the progress of human thought should be the most basic、The most important publishing form。Academic publishing not only to spread the academic achievements bet365 live casino games produced by scholars according to their own research plan，It is also necessary to plan and promote academic ideological innovation with good topic selection。I think，This understanding of Comrade Jian Ying is precise，It is very important to do a good job of academic publishing。Comrade Jianying has long been engaged in Marxist philosophy research，Good at dialectical thinking、System thinking、System thinking，Based on the understanding of academic publishing and the problems that have existed in the development of Social Science Press，He proposed publishing concepts such as "one positioning", "three unifications", "five strategies", "six persistence"，Cracking academic publishing problems。These concepts clarify the basic positioning of Social Science Press from the philosophical level、Team Construction、Development Strategy、Management system and mechanism、Team Construction、Popular publishing pattern, etc.，It has strong pertinence and innovation。

Its two，This book does a valuable study of the relationship between the social and economic benefits of academic publishing and answering the unified question of the two with practice。Putting social benefits first，Work hard to achieve social and economic benefits，It is an important publishing policy for the party and the country，is the primary criterion for measuring publishing work。Since a period of time，Concentrate on social benefits and economic benefits，I think it is difficult to unify the two，It has always been an obstacle to the prosperity and development of Chinese academic publishing，Some people even think that academic publishing natural losses，It should be wrapped by the government。Read this book，We are glad to see，Under the leadership of Comrade Jianying，In the past ten years，China Social Science Publishing House answered the question of unified "two benefits" with practice。

For more than ten years，He planned to organize a series of "two benefits" unified excellent selection questions，Lead Social Science Press to get out of a theme publishing、Boutique Publishing、Digital Publishing、International Publishing and Volkswagen Publishing Organic Unity、The road of characteristic development of mutual linkage。Advanced publishing concept is not only reflected in the change of institutional mechanism，It is more reflected in the innovation of the topic planning thinking。For more than ten years，Comrade Jianying planned and published a number of academic influence、Excellent books with good market response，For example, "Xi Jinping's New Age Socialist Thought Study Series"、"Understanding China" Series、"History bet365 live casino games of Contemporary Chinese Academic Thought" Series、"China Institutional Research" Series、"Concise China" Series、"National Think Tank Report" and other brand books，In this process，He explored a theme publishing、Boutique Publishing、Digital Publishing、International Publishing and Volkswagen Publishing Organic Unity、The road of characteristic development of mutual linkage。For example, "Xi Jinping's New Age Socialist Thought Study Series"，This series is a systematic learning to explain the authoritative work of Xi Jinping's new era of socialist thought with Chinese characteristics，It will be political、Combination of research and academicity，strive to transform political language into academic language and public language。So，It is both a very researching academic work、Boutique Books (won the 5th China Publishing Government Award Book Nomination Award in 2021)，It also has major theoretical and political significance、Theme publications suitable for the public reading and public reading (the release of more than 60,000 sets in China，Shipping Code 35 million yuan)，It is also translated into English、Russia、Han and other languages ​​published abroad，Become a boutique for "going global"。At the same time，The e -book of the cluster book was selected as "New Era and New Classics -Learn Xi Jinping's New Era of Socialist Socialism Key Digital Book Column"，Simultaneous launch on 16 online communication platforms，Cumulative clicks of more than 10 million times。This set of books realized theme publishing、Boutique Publishing、Digital Publishing、Unification of International Publishing and Volkswagen Publishing。Another example，The "Understanding China" series of "Understanding China" carefully planned by Comrade Jianying，Positioned in high -end academic works，Comprehensive、Deeply explain the road of China、China Theory、China System，Written by top experts in various disciplines in my country，Many of them have won national awards，For example, "Cracking the Mystery of China's Economic Development" won the 6th China Excellent Publication (Book) Award、Outstanding Popular theoretical Reading Award for the Central Propaganda Department，"The Road to Peace Development in China" was won in 2017 "China Good Book"。This series is a more popular academic work，It aims to present a real to readers at home and abroad、Rich、stereo China。At the same time，This series vividly tells Chinese stories from an academic perspective，Become a masterpiece of "going global"，Has been translated into English、Method、Russia、De、West、A、Thai、Korean、Published in foreign countries abroad。So，"Understanding China" Series is also published on theme、Boutique Publishing、Bet365 lotto review Classic academic publishing cases that are published in one of the publishing forms such as international publishing and public publishing。Social Science Press was awarded the "Outstanding Contribution Award" by the "China Book External Promotion Plan" working group。In short，Comrade Jian Ying breaks the publishing form barbar，Form "A product、Multiple Publishing Forms "publishing thinking，It is worth the Tao。

The practice of China Social Science Press explained that social and economic benefits are completely unified。Looking at the world publishing strong country，We can find in today's world publishing industry，Adhere to the scientific spirit in academic publishing、The quality of academic publishing and market operations are parallel。Current，The highest level of academic books and journals in the world，Often is the highest pricing、Books and journals with the highest profit margins，and whether the standard is "innovation"，It is quality。

Its three，This book uses vivid instances to interpret the publisher should adhere to academic research，Strengthen the connection with the academic world and friendship。Tracking academic frontier，Adhere to the combination of academic research and academic publication，Rely on experts and scholars to do academic publishing，Strengthen the contact with experts and scholars，Establish mutual trust interaction and friendship，It is the living water source to ensure the prosperity and development of academic publishing。Comrade Jian Ying has long been engaged in Marxist philosophy and the theoretical system of socialist theoretical system with Chinese characteristics，His exploration and understanding of academic publishing laws，It reflects the characteristics of its scholar -type publisher，It can be combined with academic publishing with academic research、It reflects the characteristics of its scholar -type publisher，shows its wisdom as a philosophical researcher。For more than ten years as the main person in charge of the Social Science Press，He is diligent in learning，Follow the international and domestic situation at all times，Time to track academic theory dynamics，Persist in writing one or two high -quality academic papers every year。Not only has some influential academic papers and theoretical articles over the years，Multi -monographs were also published。At the same time，He also gives full play to his professional advantage，Book selection questions with academic influence and market influence with a wide academic vision and keen academic vision。He also gives full play to his professional advantage，A feedback academic。It can be said，Sticking academics bet365 live casino games is an important source of comrade Jianying to do a good job of academic publishing，From this, we can see that Comrade Jianying's love and pursuit of academic love。

The book contains the opinions of his listening to experts and scholars、relevant information about interaction with experts，Among them, some experts and scholars' frank criticism and promotion of the education level of the publishing house，This part of the information is true and credible，Mad is precious。

Four，One of the highlights of this book is the pursuit of academic publishing、The unity of "two benefits" and the enthusiasm of mobilizing employees，Coordinating in the reform of the publisher，Through the establishment of an effective institutional mechanism to achieve the above goals。Reform of the Management System and Mechanism of the Publishing House，Building based on professional publishing、The diversified publishing pattern that follows the development of the times。Comrade Jian Ying first went to work when he first went to work at social science publishing house，Publishing House on the eve of the restructuring of the company，So，He suddenly stood at the cusp of reform and innovation。He overcome difficulties with strong reform and innovation awareness，Clarify the development positioning of the publishing house、Improve the academic quality of the book、Strengthen brand building，Promote the reform of a series of management system mechanisms，Construction of a new publishing pattern。First，Establish a professional academic publishing system。The editorial room of the previous publishing house was first、Second、Naming of the third -class number，No professional discipline direction，Edit team can be said to be a "mixed force"。Edit is quantity -oriented，not professional -oriented，Leading the decline in the academic quality of the book。Comrade Jian Ying proposed professional reform ideas，Divide the editor room in the direction of the subject，Establishing Seven Professional Publishing Center。All editors are divided in the direction of professional disciplines，Enter the corresponding publishing center，Publishing House's professionalism has increased significantly，The academic quality of the book has also increased significantly。Based on the establishment of a professional publishing center，Comrade Jian Ying has promoted the establishment of a major project publishing center for Social Science Press (specially engaged in theme publishing and planning and publishing of major projects)、Digital Publishing Center、International Cooperation and Publishing Bet365 lotto review Department、Volkswagen Branch、Academic Yearbook Publishing Branch、Think Tank Achievement Publishing Center and other new institutions，Form a diversified publishing pattern。The establishment of such a new publishing pattern is the continuous improvement of academic influence for publishers、Market influence and international influence laid a good system foundation。It should be said，Over the years，Theme publishing of Social Science Press、Academic Publishing、International publishing is the lead in the industry; digital publication is also good，Multiple database products have become outstanding brands in the industry; academic yearbook publishing is very distinctive，It is the publishing institution with the largest number of publishing in the national philosophy and social sciences.，The academic yearbook database established with this，brings together a huge amount of academic information of the main disciplines of philosophy and social sciences since the reform and opening up;。The achievements of all these achievements are due to the reform and innovation of the above -mentioned publishing management system。In terms of employee income，Let people who insist on doing academic publishing do not suffer from the long run。It can be said，Construct a new publishing pattern with the new institutional mechanism，It is an important part of Jianying's exploring the laws of academic publishing。

Current information technology revolutionary progress provides opportunities for us to improve the level of publication。Artificial Intelligence、Big Data、The application of the blockchain makes the concept of publishing、The structure of the publishing industry、Management method、Verse form、Communication method、Operating process、The service method has undergone tremendous changes。Academic publishing must think about your work in this big background。Chinese publishers should keep up with the times with greater courage，Actively apply new technology to promote the prosperity development of academic publishing。Take the macro structure of the publishing industry as an example，In the past, the public publishing of the world publishing industry、Education Publishing、Academic Publishing，Maintain a 3: 3: 3 pattern in general。The rapid development of academic publishing in the UK in recent years，Revenue has accounted for 48%of the entire British publishing industry。China will become a public country，Academic publishing should have greater development。

In a certain sense,，The thought and academic level of publishing workers determine the status of the country's publishing、bet365 live casino games role and influence。The publishing industry in a country only has the level of its publisher's ideological level.，Write academic works that can lead academic publishing，can academic publishing be based on more rational thinking and practice。After World War II，Chairman of the British Publisher Stanley Aungwen raised British publishing to a new level with superb publishing experience，He wrote the long strip of world publishing history for the British Encyclopedia and "Truth in Public" by the Western publishing industry as publishing Bible。We look forward to Comrade Zhao Jianying while promoting the prosperity of Chinese academic publishing，Based on this book，Write a publishing monograph that promotes the prosperity and development of China。

Writing preface is an important tradition of Chinese culture，"Book of Songs · Xiaoya" is "嘤 嘤 矣，Ask the Voice of Friends "，"I Ching · Dry" is "corresponding to the same voice，Seeking Qi Qi "said。Seeking person can be regarded as the same Qi Qi，Order is the same as possible，My opinion is the same as the same voice to Comrade Jian Ying。

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(The author is the Deputy Director of the State Administration of Press, Publication, Radio, Film and Television，The chairman of the China Publishing Association)