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Chinese national music culture is an indispensable part of the traditional culture of the Chinese nation，It is also a treasure in world culture and art。my country as a unified multi -ethnic country，During the process of the common progress and development of various nations, many artistic and valuable ethnic music works，They have uniqueness、Concrete，It is the spiritual summary and expression of production and life for thousands of years in the Chinese people。National music works deeply put on the brand of regional culture，With distinctive ethnic characteristics，Such as Mongolian folk songs usually perform boldly、unrestrained，Northern Shaanxi folk songs are usually strong and highly performed，and the southern folk songs are relatively subtle、restrained。Due to historical and various reasons，The breadth and depth of national music dissemination is relatively limited。The arrival of the digital era，Open a new situation for the creative Bet365 app download transformation and innovative development of national music。The creative application of digital technology will be the protection and inheritance of national music、The popularity of communication and industrialization exploration provides new paths and space。

　Technical empowerment: a new experience for national music visual communication

The uniqueness of national music lies in its unique national singing and performance forms，The performance of the performance of the specific cultural context is relatively limited.，Therefore, early communication was mainly based on the live performance of the regional natural environment。With the rise and development of Internet technology，The spread of national music and Bet365 lotto review the exhibition space expanded，The notes music score is transcribed into a binary zodiac，It is conducive to breaking time and space limitations。and the arrival of the digital era，The high -speed transmission of information and high -definition pictures are presented as a scenario expression of minority music、Interactive performances provide new opportunities，In the past, hearing -dominated art forms continuously realized visual steering。

Digital technology helps the scene of national music。National Music is a hearing art that is different from traditional visual art，But with the progress of visual presentation technology and sound communication technology，Only relying on the art form of language transmission symbols to reverse。The new music expression form incorporates visual elements such as dance and light on the basis of the original hearing text for scenes to present，presents the audience's audio -visual feast with national charm。Three -dimensional technology、5G transmission technology and VR、The application of AR presentation technology has injected vitality into the visual expression of national music。In Henan Satellite TV's "Circle" program "Tang Palace Night Banquet"，Creators deeply dig into the elements of national music，Performable processing and transformation，Creatively handicapped the handheld flute、Pipa、筚篥、钹、flute、Vertical Music and other national musical instruments are integrated into it，Performing the outsourcing movement，The perfect fusion of national musical instruments and visual performances。The theme audiovisual concert of "World Yongle · China Festival" performed by the Palace Museum and the Central National Orchestra，Performing in the form of national orchestral music。"Yongzheng December Music Map Axis" collected by the Palace Museum，presents the connotation of traditional Chinese festivals in the bet365 live casino games form of national music，complement the music，Make the sound、picture、Image perfectly blends together，The performance of music is greatly enhanced。2022 Henan Satellite TV Tiger New Year's Eve continues to focus on folk music，Launched "New Minle，National Feng Ye "party content，Mainly with folk music and folk songs，Help national music from hearing art to audiovisual art。

Digital technology helps ethnic music immersive experience。In recent years，Wide application of digital technology has broken the boundary between the previous audience and performers，The audience also has more forms immersed in it。Holographic presentation technology provides technical support for the audience to experience the charm of national music at close range，Visitors in digital scenarios can participate in the real -time interactive music experience，Advances of digital transmission technology at the same time also make the ensemble across time and space become reality，Performance and audience can feel the generation of music through virtual，These digital technologies have constructed a new experience space for the audience。In the variety show "Son of Tomorrow"，Music and Variety narrative fusion，such as Haramugi's Matouqin and Humai、Winter of Samahar's winter does not pull、Xu Yang’s Chinese Drum，Provides the audience with space for immersive national music。2019 BRC New Year's Eve Party "The Most Beautiful Night" virtual character Luo Tianyi and Fang Jinlong evoked the enthusiasm of the audience with a national music "A Beautiful Jasmine"; in 2021 CCTV In the Spring Festival Gala "Only this Green and Green" show，Antique green landscape painting and dance、Fusion of music，Let the audience truly feel the charm of national art。

　　Platform for: New features of national music and cultural resources

The so -called platform confession is the interactive relationship between the attributes of the digital age platform and the platform user，The creator can use Bet365 app download the platform to release the work，Platform Fang can also accurately push the point -to -point push based on user portraits。With the rise of various platform media，The spread of national music has new channels，Various types of Internet platforms are digital resource aggregation、distribution、Communication provides support。National Music relies on platform -type media，It can achieve a wide range of popularity in the inside，Relying on strong platform capital to the outside world can help ethnic music go to the world。

First, let the niche art service the public。for a long time，The characteristics of niche and decentralization in Chinese national music, especially ethnic minority music，It is difficult to integrate with the mainstream music market。and the construction of the Times Platform of the Times，Effectively realize resource integration，easier to achieve the "long tail effect" of music communication，truly showing that national art originated from the people、For the people、Value orientation belonging to the people。For a short video platform represented by Douyin, launch an intangible cultural heritage support plan，Video production and communication that supports national music，Provides platform support for the display of personal charm of professional art practitioners。Another example，National Grand Theater、The Central National Orchestra has opened short video accounts，Make content production and dissemination，Breaking the barriers of professional knowledge，The effect of the popularization of national art knowledge，Really play songs for the times and people。

The second is to use the heart，To communicate the world better。Affected by external music culture such as Western music，Traditional music of ethnic minorities in our country has failed to pay full attention and development，Music market pioneering stagnation。The inheritance of the heart of the heart bet365 Play online games can no longer meet the rhythm of contemporary music development，To reverse this situation，It should make full use of the traffic resources of various media platforms，Establish information interaction with the audience。National Music is the soul of a nation，It is a carrier that feels deeper in a nation。Today in the digital age，We should not only use national music to feel，More importantly, with the advantages of the platform with the world dialogue，Let the excellent traditional cultural resources of China facing the world，Realize "Passing the Heart，The communication effect of more access to the world "。At the same time，Pay attention to the adaptability of traditional folk music resources and platforms、Following the times，Abandoning the "mechanicalism" in the external spread，Avoid distorting traditional culture。Properly modern interpretation or creative adaptation of excellent traditional cultural resources，with a view to the world for the world，Able to show the world with Chinese aesthetic purpose、spread the concept of contemporary Chinese value、Reflects the excellent ethnic music works pursued by all human beings。

　　Industry extension: New benefits of the integration of national music and cultural tourism

"2020 China Music Industry Development Report" pointed out，The overall size of the Music Performance Market in 2019 reached 20.41 billion yuan，and China's Bet365 lotto review digital music industry reached 66.4 billion yuan，Digital music users exceed 607 million people，Fully shows that the huge potential of music industrialization in the digital era。In the past two years，Affected by the epidemic, the offline performance market shrinks，The gap between the performance market and the digital music industry is further widened。The original chain of the music industry in the digital era is restructured，Compared with the traditional music industry value chain，The industrial chain of the digital music industry is extended。Producer、The boundary between the platform and the consumer is broken，Reduced transaction costs in the intermediate link，Creators can even directly realize docking with consumers。At the same time，Music Elements Embeds into the film and television industry、The tourism industry, etc.，Continuously extend the industrial chain，Link channel between opening music and industry。In terms of industrialized exploration，National Music continues to break through the barriers of the circle，Cross -border linkage，Expand multiple possibilities。

First, the interaction between national music and variety shows，From hearing singing，From singing to acting，From acting to social，This is the "chemical reaction" that occurs in the interaction of national music and variety shows。"China in Ear" in Anhui Satellite TV、Beijing Satellite TV's "Inheritor" is based on inheriting national music culture，Realize the integration of national music and variety shows。"Inheritors" invited Qi Baoligao, president of the Chinese Matouqin Society in the second and third quarters.，Help the spread of Mongolian national music。There are also some variety shows set up folk style、Folk singers and guests to sing national songs on the same stage，Let the relatively niche ethnic music move towards the general public。The second is adapt to local conditions，Marriage with Culture and Tourism。In content，Traditional national music itself is a true portrayal of people's daily life，Exhibition with a specific cultural tourist scene，attract more tourists to participate in interaction，Both enrich the tourist's travel experience，Both enrich the tourist's travel experience。Such as a real -life performance "Impression" series of projects，Creatively combine folk songs with real scenery landscape，Integrate art and business interaction，Not only the creative Bet365 app download transformation and innovative development of intangible cultural heritage，It also created economic benefits for the local area。

Digitalization、Intelligent today，Inheritance and innovation of the outstanding national music of China is not only related to the great cause of the Chinese nation，It is a manifestation of world cultural diversity，It explores and solves the common problem of how the traditional culture of various nationalities in the world is in the future。

　(Author Unit: School of Art of Renmin University of China)