Research on overseas communication in Chinese literature presents a new trend
April 26, 2022 09:42 Source: "China Social Sciences" April 26, 2022, Issue 2395, Author: Jiang Zhiqin

With the comprehensive and in -depth implementation of the Chinese culture "going global" strategy,Chinese Literature Overseas Communication Research has gradually become a manifestation of academic circles。Scholars on the main body of the translator、Translation introduction content、Translation method、Propaganda channel、Communication mechanism、Discussion of the effect of communication,At the same time for existing problems、The predicament of the predicament proposes countermeasures。Chinese Literature Overseas Communication Research Fangyi,There are many new trends in the new era,Material、Method、Topics and other aspects also have many new expansion。

The highlight of the sub -text material。For finding new problems、Put forward a new point of view,The excavation of new materials is very critical。Current,While conducting research on major text products,The sub -text material gradually arouses the attention of researchers。The auxiliary Bet365 app download text is the first to propose by French literary theorist Gerald Ginter,In recent years, it has gradually become a hot spot for translation research。For the study of overseas communication bet365 live casino games of Chinese literature,The sub -text refers to various languages ​​and non -language materials that exist around foreign translations,Including cover、Foreword、Postscript、Translator Note、Thank you、Appendix、Cover、Propaganda on the back cover,and related interviews、Translation file、Book Review、Marketing promotion on the website。The auxiliary text is the portal of Chinese literary translations entering the exotic space,It can not only provide background knowledge and new significance for readers and researchers in foreign countries,And can provide some guidance for their reading and acceptance。Chinese literature works when translated into foreign languages,Frequent various sub -text generation,Content covers the writer's reputation、Creative Context、Summary of the plot、Precise reviews, etc.,​​An important guidance of becoming an important guidance that Chinese literary works can be accepted in the new cultural context。The secondary text is scattered inside Bet365 lotto review and outside the work,The flow in printing text、Between online text,Effect of information transmission and interoperability in the original,The role of value leading and aesthetic training on readers,Become a new material for overseas communication in Chinese literature、New vision。

Use of digital humanistic methods。Big Data Age,Use digital humanistic methods to refine and analyze the massive data of literary communication,New breakthroughs brought to Chinese literature's overseas communication research。Current,A new focus of Chinese literature overseas communication research is the inspection of the effect of communication,Evaluation indicators involve overseas library collection、Reader comment、Media Report、Online store sales、Internet included、Social media mentioning rate、Emotional polar analysis, etc.,Related database、Academic search engine、Software modeling provides extremely practical and effective tools。World Library Collection is one of the core indicators to measure the international influence of Chinese literature。Worldcat database provides convenient analysis paths,People can retrieve Chinese literary works translated into foreign languages Bet365 app download ​​from the database of Chinese literature in the library collection and distribution of libraries worldwide。The more collections, the more,The wider the distribution area,Explain that the greater the reading needs of the work。Overseas reviews include book reviews published in academic journals、Comments from ordinary readers and reports from mainstream media。Authoritative academic book reviews will affect the reading selection and value judgment of the reader of the target language reader,and the number and star evaluation of ordinary readers overseas readers on GOODREADS are an important representation of the international influence of foreign translation works in Chinese literature。Factiva is the world's largest、The oldest news database,People can retrieve the book review articles about Chinese literature translated by the world's main news media,Help the overseas audience and attract attention of the work。Emotional polarity is the emotional tendency of overseas readers for Chinese literary works,Usually divided into positive/positive、Neutral、negative/negative three dimensions。Another,People can use Python language to make data mining analysis of foreign Bet365 lotto review literary works。It can be said,Big data analysis allows Chinese literature overseas communication to grow out of another wing,True the value of quantitative analysis,The organic combination of qualitative research with quantitative analysis is also implemented。

Expansion of humanistic exchange issues。and new materials、New method corresponding to,It is some new issues that have appeared in the new era of Chinese literature in the new era。For a long time,Chinese literature "going global" research mainly focuses on translation、Questions at the level of communication and acceptance。With Chinese literature overseas communication research entered a new stage,The academic community has opened up the emphasis on Chinese literature "going out" for Chinese and foreign cultural exchanges、Steering of Chinese and Western Civilization Mutual Promotion effect。Literary communication should better assume the mission of the times,Help to improve my country's international communication ability。The ultimate goal of Chinese literature "going global" is to participate in world civilization dialogue,How to promote Chinese and foreign people's cultural exchanges and Chinese and Western civilization mutual learning through the external communication bet365 live casino games of Chinese literature,It becomes the meaning of the question of the research on overseas communication in Chinese literature in the new era。Literature and Art for different nations、communication between different countries plays a positive role,As General Secretary Xi Jinping pointed out,Literature and Art "The best way to understand and communicate with each other in different countries and nations"。Lu Xun said in the Czech translation of "Scream": "Human beings are best to separate each other,Care each other。But the most flat road,But only use literature and art to communicate。"" Human cultural communication can be drizzle with wind、Solving the silent way、Eliminate conflict and gap between the country or nation,Concerning the common knowledge of promoting people's hearts。Promote Chinese and foreign cultural exchanges with literature、Promoting civilization mutual learning,It is an important mission of Chinese literature's overseas communication research in the new era。

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(The author is a professor at the School of Arts of Shandong Normal University)

Editor in charge: Zhang Jing
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