The combination of social science and computer science with the fields of engineering has given rise to a new research field: bet365 sports。This field applies computational methods to new digital data sources such as social media、Administrative Records and Historical Archives) to develop theories of human behavior。April 2020，Achim Edelmann, University of Bern，Tom Wolff, Duke University、Danielle Montagne and Christopher A. Bail) published an article titled "bet365 sports and Sociology" in the "Annual Review of Sociology"，A bibliometric analysis of the evolution of bet365 sports in sociology，And in-depth analysis of seven rapidly developing sub-fields。

　　1. bet365 sports network analysis and group formation.The first area where bet365 sports emerged in sociology was social network analysis and group formation。Internet、The development of social media platforms and telecommunications data inspired the first population-level studies，For example, 2004，Watts and colleagues use email data to demonstrate and elaborate on core social science theories in digital spaces。In recent years，A growing number of studies use digital data to examine the spread of complex contagiousness in social networks。For example，Centola creates an online community that controls the topology of social networks，showed the diffusivity within different networks in his results published in 2010。In addition，Social media and telecom data also enable network analysis on an unprecedented scale。2017，Using data from Facebook, Bell et al. identified a large network discussing public health issues，The synergy between emotional communication and rational communication methods。Another series of studies looking at network dynamics through online games or tests，Shirado and Christakis(Shirado & Christakis) published a paper in 2017，Enhancing the collective performance of human groups by introducing robots to participate in a game of coordinating colors in a matrix。Network testing is also very influential in studying the wisdom of crowds and political beliefs。Guilbeault et al. 2018 paper，Conducted an online experiment using Amazon’s Mechanical Turk，Testing how social network differences between conservatives and liberals affect subjects’ interpretation of NASA climate communications。

　　2. Collective action and political bet365 sports.bet365 sports has inspired a wealth of research on collective behavior and politics。Especially data from social media and other communication platforms，Further promotes research on collective behavior。Tufekci and Wilson 2012 study，In the Egyptian Revolution and Occupy Wall Street，Digital tools play central role in protests，Data generated by these tools can inform research on collective politics。Computing technology has also helped researchers develop theories related to mobilization and behavior change in social movements。2015，Using data from social media and Google, Vasi et al. show that in communities where documentaries are screened，How online discussion and mobilization against this practice has increased。Also，The increase in textual data inspires new research on political discourse。Bell in 2015 and Bonikowski and Gidron in 2016 analyzed the social status of actors within the discourse field and the emotional value of their language，Demonstrates how marginal discourse enters the mainstream。In this area，Many studies use online data、Automatic text analysis、Experiments and agent-based modeling to study political polarization and persuasion。2017，Boutyline and Weller(Boutyline&Willer) Web-based research shows，Polarization stems from homogeneity between conservatives and extremists。

　　3. bet365 sports of knowledge.bet365 sports has become a central part of the sociology of knowledge。Research in this area mainly uses citation data to study the formation of consensus within science。Advances in text analysis help scholars map and model the growth of entire scientific fields，Also enables scholars to illuminate similarities and differences between disciplines。For example，2007，Research findings by Wuchty et al.，In the field of social sciences，The tendency to work in teams has more than doubled in the past 50 years。2018，McMahan and Evans (McMahan & Evans) developed a method to capture the ambiguity of language in scientific articles，To distinguish the differences between natural subjects and humanities。There are also studies that examine how academic work gains influence and prestige。2013，Uzzi’s research shows，High-impact publications build on outstanding previous work，An unusual and novel combination at the same time。Computational methods also reveal how scientific discoveries are driven by the choices of individual scientists and their organizational context。2015，Rzhetsky et al. identify strategies followed by biomedical scientists when selecting relationships between molecules to study。Another line of research in this area uses computational techniques to examine the public image of science and how science is integrated with industry。2015，Shwed shows how the tobacco industry’s attempts to hinder scientific inquiry have instead allowed scientists to discover the paradox of the dangers of smoking。Finally，Computing technologies reveal gender asymmetries and inequalities in the representation of knowledge in science and online more generally。2013，White et al traced it since 1545，Natural Sciences、Gender inequality among academic authors in the social sciences and humanities。

　　4. Cultural sociology, bet365 sports psychology and emotion.bet365 sports also appears in cultural sociology、Undergoing research on social psychology and emotion。In Cultural Sociology，Some studies examine the broad process of cultural change。2015，Bell shows how automated text analysis can be used to examine shifts in discourse fields to develop a systematic theory of resonance。The growth of text-based data has also opened up new areas of research on how cultural information is expressed。2011，Golder&Macy) exploits millions of Twitter public information data，Determined diurnal and seasonal emotional rhythms at the individual level in different cultures around the world。Except text analysis，Scholars are also pioneering the use of virtual reality to further study core questions in social psychology。2018，Van Loon and others asked subjects to perform cooperative tasks，But randomly assign half of them to a treatment condition，Using virtual reality technology to gain the perspectives of other research participants。

　　5. bet365 sports culture.Computational techniques are often used to study how people evaluate music、Cultural products represented by movies。2006，Salganik and others create an online “music lab”，Studying how peers influence new artists’ musical preferences。Computational techniques are also used to measure how the combination of themes in a cultural product shapes its reception。Recent research explores gender、Issues in how class and political identity shape the production of cultural goods。2016，Chen Yunsong and Yan Fei use Google Books big bet365 sports to study the relationship between economic development and class attention，This is the only cited article by a Chinese scholar。

　　6. Economic bet365 sports and organization.The intersection of computational technologies and network methods is also flourishing in economic sociology。Network bet365 sports is useful for more than just research communication and career outcomes，It is also useful for studying organizational culture。2016，Goldberg et al. analyze email messages within large companies，To measure whether employees’ communication conforms to usual norms and behaviors。Research findings，Except network bet365 sports，Digitized records of text communications provide richer understanding of the role of culture and emotion in markets。2011，Saavedra et al. reveal through text analysis how market volatility affects traders discussing current or future conditions，And how these changes affect trading behavior。

　　7. Demography and population bet365 sports.bet365 sports emerged relatively late in demography，But quickly became popular。Computational techniques are most commonly used in this area to produce high-quality population estimates。For example，Cellphone data used to produce more dynamic population estimates，Especially in areas where national statistics are unreliable (Cesare et al<Cesare et al.，2018；Ingrid <Eagleet，2010；Palmeret<Palmeret，2013）。Demographers also use computational techniques to explore the microscopic dynamics of population change processes，Several recent studies use data from a large online dating platform，Studies how relationships are formed across racial and ethnic differences。The final part of bet365 sports research done by demographers is the use of digital data sources to study socially harmful health behaviors，Also lists difficult-to-obtain demographic data。For example，2016，Kashyap and Villavicencio use Google search data to study the prevalence of elective abortion in India。Inspired by conventions in data science，Other scholars have developed new population research models。In these areas，Usually a contest is created，Multiple teams compete to build models for cash prizes。A typical example is the Netflix competition，Contest prizes will be awarded to models built by teams of data scientists，This model is to provide the best recommendations for programs that Netflix users may like to watch。

As the article says，bet365 sports is contributing to many areas such as social network analysis、Expansion of new fields such as sociology of knowledge that have not been explored before，So much so that any literature review will become outdated in a short time。Although bet365 sports has great potential to advance sociological theory，But it also brings many pressing challenges，For example, from ethics to the increasing opacity of digital space data production。The author thinks，In future research, bet365 sports has greater potential to penetrate into subfields，And calls for increased interaction between bet365 sports and other social science fields，To ensure that bet365 sports continues to expand into mainstream sociology。

　　（School of bet365 sports Sciences, Nanjing University Xu Ziyan/Compiled)