Construction of the global intelligent discourse system -take "cultural nature" and "technical" as the way to go
June 08, 2020 09:29 Source: "Chinese Social Sciences" June 8, 2020, No. 1942 Author: Bie Junhua

Today,The human communication system that has always been dominated。In the face of the changes in the communication system that has occurred and will continue,The current discourse research focuses on how intelligent technology brings productivity to improve the opportunity,and the risk of human -machine games in the scene of human survival in the future,Insufficient views on the cultural problems of the global intelligent discourse system。"Cultural discourse research" emphasizes human communication、Social culture。Under this research perspective,Only fully examine the cultural productivity of intelligent technology,Only to explore the cultural complexity of the human -machine communication system,and further ensure the cultural diversity of the global intelligent discourse system。

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Discourse research is concentrated in intelligent productivity changes and human -machine opposition risks,to a large extent is caused by the "technical tool theory" led by rational thinking。"Technical Tool Theory" starts from pragmatism philosophy,tend to treat people as the subject of dominance technology,and treat technology as neutral、Passive information transmission channel,Think of human -machine binary opposition,instead of coordinating symbiosis。But under the social context of the rise of intelligent technology,If the technology is still placed on the edge of epistemology,Ignore its cultural productivity,Smart human -computer communication system and traditional human communication system are not very different,New cultural complexity issues generated by human -machine interaction cannot be mentioned,The cultural diversity of the global intelligent human -machine discourse system、Cultural security issues can not be observed。

Under the perspective of the "pan -media theory" of media philosophy,Can promote people、People Bet365 app download and things、Intelligent technology of "communication" (data transmission) of objects and objects can be regarded as emerging medium。Intelligent medium as the new main body,can be at time、Space and information dimension extends the spread of people。Therefore, it can be said,With the rise of intelligent technology is an era of "everything in all things",It is also a new type of human -machine discourse system。Examination of knowledge and archeology of media technology will be discovered,Each new dominant media technology interface can bring a conversion of a social discourse system。From the intimate community bias oral system,to the binary printed discourse of rational binary,Then to the electronic discourse connected to the non -center center,Internet discourse until cross -border integration、Smart words symbiosis of human -machine,The intimate interoperability relationship between people and media technology has always run through the historical process of human discourse spread。

The revelation of media technology and discourse system is to find out the cultural productive discovery of the media technology: the media with new different technologies is good at changing the material environment、symbol environment and cultural environment,Production of discourse systems with different internal cultural bias。So,Technology is not as the structure -functional default,Just improving politics、Neutral tools for the effect of business activities。Under the perspective of media technology philosophy,Technology is both an intermediary for self -structure,Through people's perception mode、Practical mode、Discourse mode externally constructs the material and meaning system of the world。Therefore, it can be said,Technology is the way of human existence。

Where German scholar Clemel,The technology as a tool just improves labor efficiency,The technology as a device produces an artificial world。This is the production significance of media technology。So,Discourse research is necessary to affirm the cultural productivity of intelligent media technology。bet365 live casino games Through symbolism、Linkism、Three basic methods of behavioralism to obtain machine intelligent artificial intelligence products (such as social robots),Creatively innovated the discourse subject、discourse mode。Traditional human center doctrine with interpersonal communication (such as group communication) is the propagation mode,is gradually spreading to human -machine、Human -machine communication conversion, which is spread and interpersonal communication。People and intelligent technology formed a human -machine fusion in the interaction、Human -machine symbiosis、Smart Human -Perseverance Network。

In addition to helping improve productivity,The more profound value of intelligent media technology is,It opened a "artificial world" in the device sense,and can produce the discourse system and cultural system of people living in the "Water of Intelligent Media"。So,It is necessary to conduct a deeper inspection of the cultural nature of the smart human -machine dialect system。

  Dialectical understanding human -machine combination culture

Under the perspective of "Cultural Dialogue",The prominent feature of the discourse system relied on different ethnic groups of human society is cultural nature。Dialogue between different discourse systems,Among them, competition、Cooperation、Infiltration、Fusion,Forming power relationship。So the question is,What is the cultural nature of intelligent discourse? How does the cultural nature of the human -machine talk system form?、Disappearing,or penetration、spread to intelligent discourse,even increased in smart words? How to develop a diversified、Dynamic global intelligent discourse system?

First,The intelligent discourse system creates a new type of cultural form combined with man -machine。The cultural productivity of intelligent technology enables it to innovate the traditional interpersonal communication system,Production of human -machine discourse networks corresponding to intelligent media technology interfaces: "humanized machines" and "mechanized people" become communication subjects,Intelligent medium bet365 Play online games becomes a new communication channel,Human -machine collaboration becomes a prominent communication mode,With cross -border、activity、Accurate high -dimensional human -machine interconnected discourse network replaces low -dimensional interpersonal interaction network。The productivity of intelligent media technology will be culturally issued by the past interpersonal discourse system,Activation、Converted into more complicated human -machine combined with cultural problems。

Next,The human -computer combination of the intelligent discourse system combined with culture produced in the process of programmatic human -machine interaction。Although the algorithm dominated by the intelligent medium is essentially a function model,But in the mainstream deep learning algorithm,Whether it is supervision and learning、Semi -supervision learning,Still without supervision,Can't run away from others and operate。Intelligent Media R & D、Optimization、Each link of the application cannot be separated from people,Its cultural nature produces in a more complex production link,Specifically includes the following processes: (1) application scenarios and product requirements; (2) Sample selection and database construction; (3) selection or creation model; (4) adjust its weight and parameters according to the quality of the model。Next,Repeated training by engineers,After reaching a satisfactory result,The algorithm is determined and invested in the application in specific scenarios。So,The cultural nature of human communication not only does not disappear in the intelligent discourse network,Instead, it is more complicated、The hidden method is produced。

again,The risk of invisible cultural manipulation in the intelligent discourse system。Due to different intelligent media technologies, it is produced in different communities、ethnic group、Country,Therefore, a variety of different values、The concept of cultural concept inevitably penetrates into the intelligent discourse network through the combination of human -machine。Global Human Machine Dialogue bet365 Play online games Network Interdependence,Forms a global multi -human -machine combination culture。Compared to the interpersonal discourse system,Intelligent discourse system, whether it is its value concept、Culture,Still ideological output is more hidden、Efficient。Since there is a power relationship between different subjects in the global human machine dialect network,Including cultural competition、Output、Fusion、confrontation,So,The problem of stealth cultural manipulation of the intelligent discourse system becomes an unavoidable problem for building a diverse and organic global intelligent discourse system。

  Guarantee cultural security and cultural diversity

As mentioned earlier,Human cultural diversity is facing the problem of stealth cultural manipulation and cultural security problems caused by human -computer interaction。So,Maintaining cultural security also means protecting different communities、ethnic group、Smart discourse security of the country,Construction of a diverse and organic global intelligent discourse system,Guarantee the cultural diversified development of the global intelligent discourse system。

First,Plant a diverse symbiotic culture into different intelligent discourse systems in the world。French scholar Dabrey under the premise of affirming the mobility of the media technology,pointed out that people are conducting media selection、The important role in use。He thinks,Cause and effect relationship between technology and culture is the result of the interaction between people and technical interactions,Technology provides possibilities,Environmental filtration,Personal deployment。Similarly,The cultural nature of the intelligent discourse network is in people、Smart Technology、Policy conditions、A variety of factors such as business conditions。So,Under the goal of maintaining cultural diversity,Different subjects need to strengthen exchanges and cooperation,Through value guidance、Technical coding、System co -construction and other methods,Practitioning a positive role together from the concept and practice。

Bet365 app download 2,Optimize the symbiosis of intelligent technology and human collaboration,Promoting the evolution of human -machine collaboration。Current,Smart level of intelligent technology is low,Still in perception of people、Cognition、Action、Part of the extension stage of creative ability。Although intelligent technology is becoming more and more widely involved in people’s work、Life、Entertainment、In social activities,Dan's depth of human -machine dialogue、Friendship needs to be improved。Future,With the continuous improvement of technical comprehensive intelligence,Deepen the degree of human -machine collaboration,Human -machine dialogue、Coordination will become stronger and stronger。Humans of the other side of the main body of the intelligent discourse,You also need to continuously improve your media literacy,to improve the level of coexistence with smart machines。

third,Incorporating the construction of the intelligent discourse system into the construction process of the community of human destiny。Governance mode,Global Internet Communication has developed developed by developed countries and its hegemony.、Governance mode,Different countries、The development status and appeal of the region。Zero -sum thinking of this binary opposition has caused a series of cultural conflicts。Facing the rise of the current global intelligent discourse system and more complex cultural security issues,It is necessary to incorporate the construction of the community of human -machine culture into the construction of the community of human destiny,Building a global intelligent discourse system that is conducive to cultural security and cultural diversity,Promote the multiple symbiosis of human -machine culture。

In the era of artificial intelligence,The human communication system can be reconstructed。Constructing a diversified global human -machine discourse system and dynamic orderly human -computer communication order,First of all, it is inseparable from the survey of technical motivation and productivity,Secondly inseparable thinking about cultural diversity and Bet365 lotto review security。In the relationship between people and technology,The value of a person is not in terms of technical occupation of the external environment or other cultures,Instead of continuing yourself in the cooperation with technology,The creativity of the release of people,to enrich the diversity of overall culture and make it organically grow。

(This article is the National Social Science Foundation's major project "China New Media Literature and Art Research" (18zda282) phased achievement)

(Author Unit: School of Foreign Languages ​​from Hangzhou Normal University)

  

Editor in charge: Cui Cen
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