Chinese excellent traditional culture has bred a great Chinese civilization，is the source of our cultural self -confidence。Today's Times，Economic globalization develops in twists and turns，Each country must not only maintain its own unique features，We need to strengthen communication with other countries，Commonly promoting the prosperity and development of world culture。In the process of communication with other countries in my country，It should be integrated into the excellent traditional culture of China，This is an important path to let countries from all over the world know China，It is also an important way for us to show cultural self -confidence。How to make more foreigners contact、Understand and accept Chinese excellent traditional culture，Is an important communication and rhetoric problem。We think，Based on the concept of empathy rhetoric，Make emotions play a more important role in the form of empathy in Chinese excellent traditional culture。This，The external communication of the excellent traditional culture of Chinese Chinese will become a rhetoric of reasonable blending，Therefore, it is more in line with my country's "benevolence -oriented" and "people -oriented" great power。

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Compassion is a complex psychological process，Including two paths: emotional empathy and cognitive convergence。Emotional consensus means the same or similar emotional response to others，With human instincts and realize it through emotion or emotional infection。Cognitive and consensus means in -depth understanding of others，Know the cause of the emotions of others，and can respond on the basis of rationality。Emotional empathy and cognitive empathy is not a relationship between binary opposition，The two have already been bet365 Play online games intertwined，Regulate human use of rational and emotion。The concept of empathy is mainly used in the field of psychology，But in social practice，Compass as a tool that almost everyone wants to use，Always affect our lives、Concept and communication method。

The role of promoting interpersonal communication based on empathy，We proposed the concept of consequences。This concept combines psychology and rhetoric，The purpose of rhetoric、audience、Rhetor、Repulse、Rhetoric strategy and other main elements include it，Promote the empathy through the rhetoric practice，With strong practical feasibility and theoretical explanation。Refers to the excuses refers to "under the driver of the rhetoric，Rhetor conscious，Achieve time synchronization and category with the audience in the scope of the ability，and be able to clearly judge the type of audience and its own emotional types and sources，Differential audience and self -characterization，The rhetoric mechanism of setting and implementing rhetoric strategies later。

　　Practical Application

Practice concept of empathy，It is an important way to communicate in the current interpersonal and even international exchanges。In the current international exchange，Emotions based on rational cognition are extremely important，It is also the prerequisite for shaping the "emotional community" that shapes a healthy and harmonious "emotional community。In the process of spreading the excellent traditional culture of China，Need to deepen the understanding of the audience through empathy，Then to ensure the effectiveness of the rhetoric。Through joy，We can fully understand the emotion of the audience、Idea、Attitude and behavior tendency，You can also formulate appropriate rhetoric communication strategies on this basis，Realize precise and effective propagation。This kind of audience is centered、The rhetoric concept of predicting the response of the audience，It is bet365 live casino games a necessary condition for successful rhetoric practice。

Different cultures from all over the world are during the communication process，inevitable contradictions or even conflicts。Countries need to constantly adjust the perspective，Standing on the standpoint of the other party in international exchanges、expression view。This can create a peaceful communication environment，Maintain the common interests of various countries。"Standing on the opponent's position" is the core of empathy。So，Excience rhetoric can promote understanding between different cultures，provides a win -win idea for the exchanges between countries。At the same time，This has also broaden the vision of the Chinese excellent traditional culture to spread。In the process of spreading Chinese excellent traditional culture，Excience rhetoric can take care of foreign audiences more comprehensively，From rhetoric、Rhetoric strategy、Rhetoric Effect Evaluation and other aspects highlighting emotional effects，and combine it with the practice of spreading the excellent traditional Chinese culture of China。This will make the rhetoric practice of spreading the excellent traditional culture of Chinese Chinese，to promote communication between my country and other countries in culture and other levels。

　　Purpose Guidance

The purpose of the rhetoric refers to the goal that the rhetoric wants to achieve through a series of rhetorical behaviors，It is the starting point and driving force of the rhetoric behavior。Complex rhetoric is a rhetoric mode that meets the content of the form，Its goal is to produce long -term influence and vitality。Establishing the purpose of the rhetoric of the excellent traditional culture of China，Revolutionary rhetoric advocates the acceptance and recognition of Chinese excellent traditional culture in terms of emotions and cognition as a specific goal，The positive and positive influence of the excellent traditional culture in the outside world is followed by the follow -up macro target，The two constitute the Bet365 app download rhetoric。Guidance with accurate and reasonable rhetoric，Rhetors can make more effective rhetoric choices。

The spread of Chinese excellent traditional culture is a kind of soft communication，The change involved in ideological concepts and cognitive methods，Need the emotional acceptance and psychological identity of the audience。Exconscious rhetoric is based on the love of the rhetoric，Strive to understand the audience at the level of emotion and cognition and receive positive feedback，Follow the instant response of the audience，and adjust the rhetoric behavior in time，At this time, the rhetoric is guided by specific goals。but but，The external communication of the excellent traditional culture of Chinese Chinese cannot stop at the audience's instant response，Rhetors must also establish a more macro -guided rhetoric，Considering how to make the excellent Chinese traditional culture have a long -term impact in the world。At this time，Rhetoric needs to highlight the macro rhetoric of Chinese excellent traditional culture in the empathy atmosphere。The spread of culture and the changes in the emotional and cognition of the audience，Revolution of emphasis on the emotion and cognition of the audience and the respect of humanistic care、Equality and other characteristics，Can meet the emotional needs of the audience，Then make the audience agree with the excellent traditional Chinese culture of China。This can be seen，Revolutionary rhetoric in the establishment of rhetoric，It can play a role in guiding the entire rhetoric process。

　　Strategy selection

Rhetoric strategy refers to the general concept of the behavior of the behavior of the rhetoric in the rhetoric practice，Rhetoric skills、Rhetoric means、Rhetoric method, etc. belong to the lower concept of rhetoric strategy。On the selection of rhetoric strategies of the excellent traditional culture of China，Executive rhetoric advocates the empathy care of the audience as the basic condition in strategic selection，The emotional needs of the audience for the excellent traditional culture of bet365 Play online games China and stimulate their identity as the basic requirements of rhetoric strategy。Excience rhetoric does not come with a fixed rhetoric strategy，Instead, the rhetoric will screen the appropriate rhetoric strategy。Especially in the rhetoric situation of the excellent traditional culture of China，Rhetoric strategies are diverse and variant，Content of the spread、The choice of communication methods cannot be generalized。This requires the rhetoric to realize the empathy with the audience，What kind of rhetoric strategies are judged within the scope of their rhetoric ability to help create a positive cultural communication emotional atmosphere，and in the process of selecting strategies，Accepted the audience's cultural identity and cognition to an important position。

In the competent resignation of spreading foreign traditional culture，The rhetoric strategy adopted is to drive the empathy of the external world as the driver、Taking the respective rhetoric mode as the frame、Demonstration paths guided by the presence of empathy rhetoric based on spreading the excellent traditional culture of China and obtained long -term recognition。This strategy fully recognizes the emotional ripples of empathy in the hearts of the audience。Adjust the rhetoric with the audience，Can fit the audience expectations of audiences in the spread of Chinese excellent traditional culture to the greatest extent，Delinement of rhetoric strategies and incorporate humanistic care，Let the audience feel the charm of Chinese excellent traditional culture in a happy and harmonious atmosphere。

　　Effect evaluation

General rhetoric practice pursues the audience or third parties to make an instant evaluation of its rhetoric，In this way。But the practice of spreading Chinese excellent traditional culture，We can't just pursue the immediate dissemination effect。Exconscious rhetoric encourages rhetoric recognizes the strangeness and exotic sensor of the Chinese excellent traditional culture in terms of emotion and cognition，This comes from the influence of multiple factors and it bet365 best casino games is not easy to melt quickly。Adhering to the principles of understanding and respect for the audience's emotions，After we have resorted to the road of reckless rhetoric，No need to rush to see the significant effect，Instead, pay attention to the long -term and in -depth influence。

Emotional acceptance requires changes in the cognitive level，The changes in the cognitive level require the precipitation of time and experience。Overseas audience's acceptance of the emotion and cognition of the excellent traditional culture of China，will be a long -term process。If you can recognize the long sex of emotional transformation，The mentality and strategies of the communicator will also be more in line with the audience's acceptance，And more focused on spreading the excellent traditional culture itself。The reconciliation of the two levels of empathy and rhetoric through rhetoric，The communication work with the long -term recognition of the excellent traditional culture in China，It is even more likely to truly recognize and take root in the audience。

The emotional accumulation of the Chinese nation's history in the history of the Chinese nation。Everyone may become the transmitter of the Chinese excellent traditional culture and the emotional conveyor。When emotion becomes a kind of communication element when it circulates around the world，We have to pay special attention to the added value of emotions and promoting conditions。In world cultural exchanges characterized by diversification，The diversification of emotion has become the basis for promoting communication and absorption。Repeated rhetoric based on the premise of understanding and cognition of the audience's emotions and cognition，The coexistence of a variety of emotions does not constitute an obstacle to the process of rhetoric，Instead, it can broaden the rhetoric selection of the rhetoric，To achieve more equal and humanistic rhetoric results。

　　(Author Unit: Shandong University (Weihai) International Education College)