Recently，Five departments including the Central Propaganda Department jointly issued the "Guiding Opinions on Strengthening the Work of Literary and Art Criticism in the New Era"，Proposed “the need to develop professional and authoritative bet365 bonus bets”。bet365 bonus bets needs professionalization、Authorization，Only in this way can it provide guidance for literary and artistic creation，Appreciation of literature and art、Communication is directional and leading。

As the name suggests，“Professional and authoritative bet365 bonus bets” must first be “professional”。Although every category of literature and art - regardless of literature、Drama、Music、Art、Sculpture，It’s still a movie、TV、Anime and even various Internet arts，Originally highly professional。But because literature and art are increasingly closely related to our daily lives，Especially with the popularity of the Internet and the popularity of popular culture，Various literary and artistic forms have become a basic part of people’s daily life as cultural consumption。So don’t say appreciation，Even if you create, you are no longer just a writer、Screenwriter、Painter、Composer、Jobs that can only be done by directors and other professionals；Anyone who is interested can come and “play”，The comments are even more self-explanatory，It seems that anyone can comment on any literary and artistic work。Of course this is a good thing，Because this means that people’s cultural quality has improved，The cultural atmosphere of society has become stronger，Let a hundred flowers bloom、A situation in which a hundred schools of thought contend has taken shape。But we also have to see，In this case，The professionalism of literature and art is gradually fading，Some people’s understanding of literature and art、Getting to know、Accepting or even trying to create is only at the "amateur" level，Most of them have difficulty reaching professional standards。For bet365 bonus bets，If "public comments" were a sea，Then "professional comments" should become a "dwelling needle"。

"Professional bet365 bonus bets" must also be "authoritative"。current，Why are there fewer and fewer professional literary critics、The impact is getting smaller and smaller？On the one hand, it is because the public comments are too loud，In comparison, professional commentators are weak；On the other hand，It’s also because professional bet365 bonus bets is not authoritative enough，For example, professional commentators are not sharp enough、Professional judgment is not accurate enough、Insufficient professional knowledge、Professional criticism is not inspiring enough，Not yet convincing，People have to listen。This has to do with the personal professional qualities of professional literary critics、Humanistic Qualities、Character is related to personality，Also related to the atmosphere of the entire environment、Guide related。Popular culture is developing rapidly，Under its violent impact，Former professional commentators either no longer speak out，Or go with the flow。Of course some have become new opinion leaders，It’s just that what they focus on is no longer “professionalism”，But the number of fans。Without a doubt，If this continues, the authority of truly professional bet365 bonus bets will not be established，Professional comments cannot be established as a "dwelling needle"，As a result, the "sea" of bet365 bonus bets will continue to roll up stormy waves，Literary and artistic creation and its dissemination are like boats on the sea without distinguishing between west and east。

Therefore，Enhancing professionalism、Authoritative bet365 bonus bets is imperative，Building authoritative professional bet365 bonus bets has become a top priority。

First，Emphasize the professionalism of bet365 bonus bets，Adhere to the professional standards of all arts。Each mature art has its basic theoretical system，This system is constantly changing with the development of the times。But never depart from the origin，Whether it is criticism of various arts or general criticism of literature and art，We must form professional evaluation standards and rules for art or literature based on its theoretical system and combined with new developments and changes，As the basic requirements and norms for carrying out bet365 bonus bets。

Secondly，Promote applied academic theoretical research，Improving the professional level of bet365 bonus bets through the transformation of applied theoretical results。Academic theoretical research is divided into two types: basic research and applied research。Professional bet365 bonus bets essentially belongs to the applied research category of literary theory，It is also the link between literary theory and literary practice (creation)，Not only uses literary and artistic theory to guide creative practice，Also use creative practice to confirm relevant theories。Of course，In the interaction between the two，Both parties may be influenced by the other、Make corresponding adjustments after inspiration，Thus enabling continuous development。Therefore，Strengthen professional bet365 bonus bets、Create a “dwelling needle” for bet365 bonus bets，Focusing on the applied research of various arts or literary theories is an important and effective path。At the same time，Also pay attention to moving from general applied theoretical research to specific works、Discourse mode transformation of comments on phenomena and other phenomena，And will comment on the project on the management mechanism、Achievement awards should be integrated into the current academic research system and given the same level、Benefit recognition，To encourage more professional researchers to actively participate in related bet365 bonus bets activities，Write relevant bet365 bonus bets articles，Form the necessary scale and influence of professional bet365 bonus bets。

Finally，Tell the “truth”，Speak "human language"，Use "jargon"，Free from “clichés”，Constructing the existence form and development status of truly professional bet365 bonus bets。The so-called "telling the truth"，Refers to facing specific literary and artistic works or literary phenomena，Literary and art critics must be able to make objective evaluations based on facts，Good is good，If it’s not good, it’s not good，No need to be secretive，We can’t just say yes。There are many comment articles now，This is especially true for some comments with a commercial nature，How can we establish the credibility of bet365 bonus bets in the long run？Speak "human language"，It is advocated that comments should be expressed in easy-to-understand and unpretentious language，Don’t pretend to be profound，No pretense，Statement specification，Precise wording。Use "jargon"，The emphasis is on the use of professional discourse system，Highlight theoretical construction，Have historical perspective，Focus on artistic perception，The inner mechanism of making bet365 bonus bets reflect literature and art、Rules and characteristics，This is also the core of its professionalism。Free from “clichés”，Just don’t follow what others say、It’s the same thing whether you say it or not。Did this，Only then can real professional bet365 bonus bets be born，Only through professional criticism can it become the “dwelling needle” of bet365 bonus bets。

　(The author is a professor at the School of Humanities, Zhejiang University、Member of the Presidium of Zhejiang bet365 bonus bets Critics Association)