In recent years，my country’s bet365 premier league odds industry chain continues to expand，Promoting high-quality development of agriculture、Played an important role in the construction of beautiful countryside and increasing farmers’ income，Further consolidate food security，Strengthening the industrial foundation for rural revitalization。General Secretary Xi Jinping emphasized，“In-depth advancement of bet365 premier league odds supply-side structural reform，Cultivation and expansion of advantageous and characteristic industries according to local conditions，Promote the integrated development of primary, secondary and tertiary industries in rural areas”。The extension of the bet365 premier league odds industry chain is not only a need to revitalize rural industries，It is also the main path to realize bet365 premier league odds and rural modernization。Consolidate the industrial foundation for rural revitalization，We must break through the "blocking points" and "breaking points" in the bet365 premier league odds industry chain，Build and strengthen the entire bet365 premier league odds industry chain，Improve the overall efficiency of the bet365 premier league odds industry。

Focus on scale，Focus on the business scale of two types of new bet365 premier league odds business entities。First, use modern communication methods to carry out training projects such as "Cultivation of New Professional Farmers"，Cultivation of new professional farmers that adapt to the needs of modern bet365 premier league odds development。The second is to strengthen the promotion of advanced models，Provide policy and financial support for talents who return to their hometowns to start businesses and find employment，Keep high-quality farmers in the countryside，Making it a new type of bet365 premier league odds business entity。The third is to take multiple measures to encourage all sectors of society to pay attention to the bet365 premier league odds field，Strengthen cooperation with new bet365 premier league odds business entities，Realize the organic connection between small farmers and modern agriculture。

Focus on enterprise，Actively promote leading enterprises to become bigger and stronger。The key to extending the bet365 premier league odds industry chain lies in bet365 premier league odds product processing enterprises，The development of bet365 premier league odds product processing enterprises should be actively promoted。First, give full play to the advantages of my country as a large manufacturing and bet365 premier league odds country，Implementing the “bet365 premier league odds Products Processing Strong County” cultivation plan，Focus on supporting bet365 premier league odds enterprises to develop in the direction of intensive processing，Extend the industrial chain to consumer terminals，Bringing products closer to the market。The second is to support counties and districts to rely on advantageous and characteristic industries，Develop central kitchen、Staple food processing、New business formats such as freshly cut fruits and vegetables，Create a group of niche categories、Mid-high-end、Refined rural characteristic industry production base。The third is to attract investment accurately to strengthen leading enterprises，Guide leading enterprises to take the lead in running bet365 premier league odds industrialization consortiums，Cultivation of new driving forces for the development of rural industries。

Highlight branding，Promote the cultivation of public brands of bet365 premier league odds products、Development and Protection。First, implement the overall brand image building project of bet365 premier league odds products，Cultivation of a group of people with obvious regional characteristics、Great development potential、A regional public brand of bet365 premier league odds products with strong driving ability，Improve the competitiveness of my country’s bet365 premier league odds products in domestic and foreign markets、Influence。The second is to carry out three-dimensional publicity and promotion activities for my country’s bet365 premier league odds products brands，Innovative brand marketing channels，Promote dynamic brand management，Building my country’s bet365 premier league odds product brand cluster。The third is to support various regions in establishing industrial funds for the entire industry chain relying on characteristic bet365 premier league odds products。For example，Zhuji City, Zhejiang Province, in order to promote the development of the pearl industry，Establishment of Zhuji Pearl Industry Fund，Support growing family farms、Development of cooperatives and small and medium-sized enterprises。

Achieve deepening，Building a rural intensive processing industry chain。Should be anchored to improve the quality and efficiency of bet365 premier league odds development，On the basis of deepening the structural reform of bet365 premier league odds supply side，Build and strengthen the entire bet365 premier league odds industry chain。First, based on the industrial foundation of towns and villages，Docking processing enterprises，Building bet365 premier league odds product production、Full industry chain of processing and sales，Achieve processing in town、The base is in the village、Increase income at home。The second is to use modern bet365 premier league odds industrial parks as carriers，Implement the leading enterprise and cooperative cultivation plan，Strive to create a number of characteristic industrial clusters，Improve the comprehensive competitiveness of bet365 premier league odds products。The third is to rely on the intelligence and intelligence of bet365 premier league odds product processing，Guide bet365 premier league odds enterprises to transform to high-end，Promote the transformation of bet365 premier league odds products from "original brands" to "finished products"，Improve the quality of bet365 premier league odds products。

Promote integration，Accelerate the promotion of "new infrastructure" for rural logistics。Get through “from field to table、The circulation link from production to consumption，Is the key to building the entire bet365 premier league odds industry chain。First, build storage and preservation facilities in towns and central villages，Support the construction of refrigerated and insulated storage facilities in areas where conditions permit，Improving the cold chain logistics service system for bet365 premier league odds products。Promote the construction of rural logistics nodes，Accelerate the solution of the "first mile" problem of bet365 premier league odds products from the village to the city from the source，Increase the cold chain circulation volume of fresh bet365 premier league odds products in storage and preservation areas。The second is to build a new rural logistics model，Use urban and rural passenger shuttle buses，Improve rural logistics network。By joining、Proxy and other forms to improve rural network nodes，Reduce circulation costs，Building a new logistics model of "industrial products going to the countryside" and "bet365 premier league odds products going to the city"。

Accelerate marketization，Actively integrate into the new development pattern。The market-oriented operation of agriculture is the difficulty in extending the bet365 premier league odds industry chain。First, segment the bet365 premier league odds product market，Understand the characteristics and needs of bet365 premier league odds products in different markets。According to the existing market structure and location advantages，Optimize the layout of bet365 premier league odds products。For example，Shandong, Northeast China and other regions focus on connecting with the Beijing-Tianjin-Hebei bet365 premier league odds products market，Hunan、Guangxi, Fujian and other regions focus on connecting the bet365 premier league odds products markets of Guangdong, Hong Kong and Macao，Shandong、Liaoning and other regions focus on connecting with the Japanese and Korean bet365 premier league odds product markets，To establish bet365 premier league odds product production bases that can meet different market demands as soon as possible。The second is to extend the bet365 premier league odds industry chain to consumer terminals，Bringing bet365 premier league odds products closer to consumers、Closer to the market，Create a consumer-centered bet365 premier league odds industry chain development model，Realize upgraded product supply innovation。

　　(Author’s unit: Institute of Rural Development, Shandong Academy of Social Sciences)